Above is the final project for my Master Degree in Visual Communication, August, 2017. The piece was designed and produced by me with the cooperation of both Louis Samara, video/audio recording and editing and Dr. John Corino Prosthodontist.
This was our very first combined effort and it worked fantastically, the only shortcoming was the audio sink which we never got 100%, it was however good enough for us to figure out how to proceed in the future and earned me a 100% for my final project and thesis paper.
In this production I provided design and production of the PowerPoint deck and creative direction for the video, Louis was the recorder of both the live sections of video and all of the audio, and of course Dr. John Corino provided both his charm and technical experience to the production. Overall this was a highly successful first effort that was both satisfying to Dr. Corino and my professor.
Here are 3 different packaging designs for soft baby towels, the first is a cardboard die cut hanger, the second is a clear plastic tube printed and capped with extruded plastic, the third is an extruded, printed cube shaped container with extruded caps. All artwork was done in Adobe Illustrator and the 3d filters Extrude and Revolve were used.
This piece is the other part of the demonstration pitch… again, I already had the illustration of the tablet, all I had to do was follow branding standards and produce a web page version correctly sized for the tablet. This approach is as I mentioned earlier is most unexpected and really does put the interview in positive territory, a small investment of time really pays off. Plus, it creates for you another great permanent portfolio piece, no losers here!
The reason I am showing this is it’s part of a presentation pitch for a new customer. As graphic Designers we really do need to think very seriously about all pitches and presentations you make. What will help you stand apart from the crowd? Often it’s taking a little time to do something personal to help impress the potential client. Here I already had the cell phone artwork so I just needed to create a small compact version of the customers “already existing” web site in a configuration for smart phone. This whole process was less than a day’s investment in time for a far greater impact than just your typical portfolio demo. I do recommend the demonstration piece especially when unsolicited by the potential client, it really drives home a level of commitment to your work and a high degree of professionalism.
Here is another piece from the same website production, while this was not extruded or revolved it does illustrate the power of Adobe Illustrator illustration. This piece was rendered using primarily basic shapes, with some text, simple elements can do a lot if you know how to work them.
Visit the site http://wrsdesign.com to see the total production.